perfromance branding
Performance Branding: Stand Out, Connect, and Deliver Results
At Lab Rabbit Studios, we go beyond traditional branding to create a powerful connection between your business and its audience. Our performance branding approach combines in-depth market research, a clear understanding of your Ideal Customer Profile (ICP), and a meticulously crafted Unique Value Proposition (UVP) to position your brand as the go-to choice in your industry. By uncovering customer emotions, addressing their needs, and leveraging data-driven strategies, we design brands that not only attract attention but build trust and loyalty. Ready to elevate your brand and make a lasting impact? Let’s make it happen.
Brand strategy & positioning
Strategic Branding That Stands Out
We define your brand’s place in the market with clear positioning and impactful messaging. Our strategies ensure your brand resonates with the right audience and communicates its value with clarity and consistency.
Visual Design
Design That Captivates and Converts
We craft visually stunning designs that go beyond aesthetics to deliver a seamless and engaging user experience. Every element is thoughtfully created to captivate your audience and align with your brand’s identity.
website design & development
Build, Optimise, Elevate
From user experience design to responsive web solutions, our team specialises in eCommerce and Retail as well as creating custom Webflow-powered websites tailored to your needs. Whether you’re building from scratch, optimizing performance, or developing landing pages and prototypes, we ensure every project is functional, visually stunning, and results-driven.
Value proposition design
Crafting Unique Value for Your Audience
We develop value propositions that clearly communicate why your brand is the perfect solution for your customers. Using research-driven insights and demand driven tests, we align your offerings with customer needs to set you apart from competitors.
brand experience planning
Create Experiences That Delight
We design cohesive brand experiences that connect with your audience at every touchpoint. From digital to physical interactions, we ensure your brand feels consistent, memorable, and meaningful across the entire customer journey.
Logo design, illustration & graphics
Visual Elements That Define Your Brand
Our team creates iconic logos, compelling illustrations, and versatile graphics that bring your brand to life. Every design is crafted to leave a lasting impression and build recognition across all platforms.
target customer research
Know Your Audience, Drive Results
We dive deep into understanding your ideal customers, and at what stage — their needs, preferences, and behaviors. This research informs every aspect of your brand strategy, ensuring your efforts resonate with the right people at the right time.
Check out our demand validation system
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This sets the foundation so that we know how your business is positioned and who exactly your customers are. What brand of cereal they eat, when they yawn and why they think what they think. We then segment audiences, personalise email content, and predict customer preferences.
Create hyper-targeted ads and content. - Our team analyses competitors content, ads and products to break them down to the nth degree to understand how they perform. We highlight the top performers and run it through human brains and a hint of AI to understand their recipe so we can replicate and improve on it’s success.